Key Responsibilities:
- Develop and execute marketing strategies to promote events and increase attendance.
- Collaborate with internal teams and external partners to plan and coordinate event marketing activities.
- Manage digital marketing campaigns, including social media, email, and content marketing.
- Monitor and analyze marketing performance metrics to optimize campaign effectiveness.
- Create compelling marketing materials like brochures, flyers, and online content.
- Build and maintain relationships with media partners, sponsors, and vendors.
- Assist in budgeting and tracking marketing expenditures.
- Stay up-to-date with industry trends and best practices to enhance marketing strategies.
Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field.
- 2+ years of experience in marketing, preferably in event marketing.
- Strong understanding of digital marketing channels and tools.
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Ability to work independently and as part of a team.
- Strong organizational and project management skills.
- Proficiency in marketing software and analytics tools.
Location
Kuala Lumpur, Malaysia
